Introduction : Our company has been operating as a distribution concern in Kuwait since 1946. Over the years, we have built ourselves into a large, professional organization, handling products of prestigious global companies. Our marketing and distribution strengths, which have been built painstakingly over the years, are unmatched. Since we emphasize on direct distribution, we cover, on an average, 80% of the total trade in Kuwait which includes all Co-Operative Societies and Supermarkets, all outlets in the Wholesale Market and most A & B Class Grocery Stores, Hotels and Restaurants. We also supply directly to majority of catering companies. We have strong sales and merchandising force of 30 salesmen and 40 merchandisers. In order to service our large customer base in the most effective and efficient way, we have a team of managers individually heading the sales operations in the co-operative, retail and wholesale sectors.

Food Division

We represent many multinationals in the field of Foodstuffs including giants like Unilever, Glaxo-SmithKline, Nestle, Dabur etc.

Non-Food Division

We are authorized distributors of renowned Toiletries and Personal Care products from MNCs such as Coty, Intercosmetics, Zetra & Personna, to name a few.

Cosmetics Division

We handle the mass-market brand RIMMEL from COTY UK and are looking at enhancing our portfolio by adding more brands.